I purchased this bag for multiple reasons. I hated hearing all my expensive ($4,500 -I paid to much), callaway clubs smack and scratch each other from crazy cart drivers and bouncy greens. Also the callaway pro bag I had was complete garbage. It fell over no matter what unless propped or strapped.This Echo bag cost less, secures each club individually, with 2 options for the out perimeter clubs. No more banging around even with the worst car drivers.I can also place this bag anywhere and it will stand. This bag is seriously sturdy, it doesn’t twist or sag. The shoulder strap is comfortable and the bag even overloaded feels balanced. It looks great as well I get compliments on it nearly every time I golf.Plenty of cooler space, it fits up to 5 water bottles and doesn’t affect any other pockets volume.Zippers are good quality, no snagging or having to tank it open.The only thing that I feel doesn’t work properly is the pen holder on the right side of top front pocket. My sharpies fall out so I don’t use it. The pen pocket doesn’t seat deep enough so more than half the sharpies of exposed and any bump they fall out. That’s the only thing about this bag that hasn’t impressed.Plenty of extra handles placed in not awkward locations for easy bag maneuvering.Exceptional bag, 100% recommend to anyone.